The suite of 5 databases offered through JKBooks at OSU appears in the left margin. The Toyo Keizai Archives is listed at the bottom.
Japanese Studies at OSU Libraries (OSUL) is delighted to announce that the Toyo Keizai Archives (東洋経済アーカイブズ) has been added to our suite of online offerings. It is an extraordinary database of one of Japan’s oldest economic magazines and one of the three leading business magazines in Japan, along with Nikkei Business (日経ビジネス) and Weekly DIAMOND (週刊ダイヤモンド). The full-text, searchable digital archives includes 120 years of publications, or 58,000 issues, from the inaugural issue of November 15th, Meiji 28 (1895) to Heisei 27 (2015).
The History of Toyo keizai shinpo
The Toyo keizai shinpo (東洋経済新報) was founded in 1895 by Chuji Machida (町田忠治) in Tokyo under the motto of “supervising the government, advising investigators.” It became a weekly magazine in 1919, when it was renamed Shukan toyo keizai (週刊東洋経済).
Target Audience and Perspective
The magazine’s primary audience is made of well-established businessmen and women. In comparison to other economic magazines that only report on the ups and downs of the market and econommy, the Shukan toyo keizai digs deep into current economic issues. In addition, it is written from the perspective of the average working man and is well known for its voice on social issues, such as the social polarization in Japan and deregulation of labor laws.
Using the Toyo Keizai Archives
The Toyo Keizai Archives is available to anyone with OSU login credentials. Those who are using Japan Knowledge Products at OSU Libraries for the first time can simply click here.
Users should use caution when switching between JKBooks and the popular Japan Knowledge Library Databases (which includes encyclopedias, dictionaries, and other databases). It is necessary to clear your cache when changing between these resources. Please contact Ann Marie Davis (davis.5257@osu.edu) if you encounter any problems accessing the new archives or other Japan Knowledge resources. For tips on how to clear your cache, please visit the OSU IT Service Desk page on this topic.
Incidentally, The Toyo Keizai Archives is now one of five major JKBooks databases available at OSUL. (Editorial update: as of Spring 2018, the number of JKBooks databases available at OSUL has increased to six, with the addition of The Oriental Economist!) The other four searchable databases are Taiyo (太陽), Bungei Kurabu (文芸倶楽部), Fuzoku Gaho (風俗画報), and the Gunsho Ruiju series (群書類従).
